From Anthropology Major to Strategist to Entrepreneur


I’m a seasoned brand strategist, product marketer, researcher, writer, and entrepreneur.

During the first chapter of my career, I worked as a strategist in several agencies and consultancies (Matchstic, North Highland, Chemistry, Goods & Services) where I got a deep dive into understanding consumer behavior and brand building. 

In my second act, I founded two products Staat & CopyFoundry

For the last 18 months, I’ve been the General Partner and Chief Strategy Officer of Thought Factory, a data and design agency primarily focused on tech-enabled companies.

Now I’m looking to dive into new worlds, problems, and communities.

Hit me up if you need brand strategy, product marketing, and research help!





My wife and my baby Chihuahua Milo and natural wine | PC: Minnow Park (aka my coach)

I love natural wine, premium soju, weight lifting, running, eating, cigars, fire pits, fashion, digital curation, indie magazines, chihuahuas, cafe hopping, my wife, trucks, and evenings on an Atlanta porch.


Folks I’ve worked with: 

JP Morgan Chase
The Coca-Cola Company
Purple
IEX (The Investor’s Exchange)
Chubb
ABC Carpet & Home
KEH Camera
Lifestyles & Skyn Condoms
Fox Restaurant Group - Flower Child
Atlanta Hawks
Turner Broadcasting
Kirkland's
Black & Decker - Stanley Engineered Fastening
Children's Healthcare of Atlanta
Atlanta Convention and Visitors Bureau
PBA30
TIKD
RA Sushi
Catapult Learning
Cox Media
Certainty Home Mortgage
The MetroHealth System
Troy University
Cox Enterprises
Coca-Cola
HCA
The Home Depot
Suntrust
SeaWorld
The Everglades Foundation
Greystar
Chick-Fil-A
Karoo
Lexus
JW Marriot